Questionnaire & Findings

All together we asked 80 people in total in our group of four; we did this by asking 20 people each then putting our data together to get a larger sample. By all going off asking different people meant our range would be more varied. All together we asked 10 questions, the reason that we did a questionnaire was to get a basic idea of what interests the target group that we would be aiming our music video to. This will also allow us to gain an insight of what they expect from music videos to therefore when making ours we can try and make it fit their expectations.

Q1. What age category do you fall into?
Teenager up to 20: 63
20-30: 12
30+: 5

Q2. Are you male or female?
Male: 40
Female: 40

Q3. What is your favourite music genre?
R & B: 9
Dance: 5
House: 7
Punk: 9
Rock: 28
Metal: 9
Pop: 5
Motown: 8

Q4. When watching a music video do you feel it is more effective if it is performance based or has a narrative running through it?
Performance: 21
Narrative: 27
Both: 32

Q5. Do you think it is important that the style of music is shown through effects and props?
Yes: 42
Sometimes: 24
Not really: 14

Q6. Who would you say should play the biggest part in the music video?
Actors: 29
Band Members: 51

Q7. What type of music channels interest you?
MTV: 10
Kerrang: 39
Smash hits: 8
TMF: 23

Q8. Out of the options below what makes a storyline interesting?
Romance: 12
Real Life: 23
Comical: 11
Emotions: 32

Q9. When making a music video do you think the bands image show strongly be portrayed?
Yes: 62
No: 18

Q10. What would you like the narrative to be?
Emotive: 51
Comical: 22
Neither: 7

ANALYSIS OF RESULTS

Q1: Over 75% of the people that the questionnaire was asked to fell into the teenager and young adult category therefore when coming up with ideas I will try to particularly target this group I can do this threw props, song choice and narratives. Nearly 7% of the sample were over 30, so I wont really take this age group into consideration when planning out my ideas yet they still may show an interest to our finished product.

Q2: This result came out to be even in our questionnaire therefore the finished product should attract both genders and I will try not to make it sway to one or the other.

Q3: 35% of the people who filled in my questionnaire selected rock as their favourite music genre this received the most votes therefore when selecting my chosen song I will make sure it falls into the category genre of rock; I think rock music is so popular amongst the younger generation as there is a lot more variety on the market that fall into this category from heavy metal rock to jazz rock, so there is something to suit every one. R & B and Punk were second most popular and received just over 11% each, I think punk was also popular because its quite close to the rock genre and r & b is what’s in the charts at the moment, with it appearing regularly on tv music channels and radios people are consuming it on a regular basis so therefore it becomes a favourite for people to listen to. Surprisingly Motown was 3rd most popular even though it is old this shows people still like dated music and enjoy listening to it.

Q4: The target audience voted having a narrative and performance running through a music video most effective, I think if you just focus on one element it makes it slightly less interesting for the viewer to consume therefore by having a band performance alongside a storyline makes it more exciting for the viewer to watch.

Q5: Over 52% of people said that its important for the props and effects to reflect the style and genre of the music, I agree strongly with is as it gives it structure if everything flows and links in together. Also adds an element of professionalism when things don’t look out of place, for example if it was a slow melody having fast edits wouldn’t match the pace or beat therefore look out of place. Only 14 people said it didn’t really matter which definitely out weighed by the 42 who believe it is important, therefore when planning out the music video I will make sure the use of props and effects are associated with the style of rock.

Q6: Just over 63% say that band member should play the biggest part in the music video I think this is because its there song therefore its appropriate to see them the most in the video, as its also important for them to get their message across and well as promote themselves. However actors still play an important role in getting the storyline across as their actions and moves indicate emotions and tell a story through the lyrics of the song.

Q7: Nearly 50% of the people who filled in my questionnaire voted kerrang as a music channel which interests them the most, this channel tends to focus on rock music which is what genre I have decided on doing. Therefore if my music was to be dispatched I would have it featured on programme’s such as Kerrang. As well as it being a music channel it is also a weekly published music magazine. The name ‘Kerrang’ suggests refers to the sound of smashing a guitar which makes it appropriate for the genre of this music.

Q8: 40% of my target group think that an emotional storyline would be interesting I think this covers a wide selection of storyline topics including love, hate, jealousy, terror. This means when im planning out ideas I can be creative when choosing an emotion to focus on. Comical was the least popular in this questionnaire but I don’t think it will be suitable to turn it comical if I decide on a strong rock song. Real-life was also popular which I think is important as it is more moving when it’s a realistic storyline that everyday people can follow and relate to therefore in the storyline I will try and keep it as realistic as possible.

Q9: From this result I am definitely going to make sure the bands image is portrayed strongly showing them as people and make sure their image reflects their music type. I think this can particularly be done through their costume and facial expressions. Therefore close up shots could be important part when it comes to focusing on facial expressions and certain elements of costume designs that I wish for the viewer to take in. A bands images helps promote them as an artist fitting into a specific music genre group which I will work on to make sure its portrayed.

Q10: Once again my target group feel emotive is the best type of narrative to follow so therefore I will make sure a strong emotion is conveys in my music video, I think when there is a strong feeling of emotion is following the lyrics is touches people and takes them into the mind of how the character is feeling. 63% are saying that they would like it to be emotive which is more than half of the sample therefore I must take in their opinion into consideration to make sure it will be a success amongst this group.


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